About Us

Fabric Convention was originated 25 years ago as a small, innovative and friendly boutique style wholesale business providing quality fabrics from Europe to the soft furnishing industry in Australia.

The then owners, Gottfried & Alana Hellmuth, had considerable artistic flair and set about expanding the business in their own inimitable style.

outdoor.jpgAs the business grew so did the reputation of the company for offering a point of difference to the marketplace.

Today, the company is owned by Damian and Tanya Towns, a husband and wife team, whose aim is to offer a small but collective range with a little something for everyone.

Fabrics are still imported from Europe, the UK and the USA with the emphasis being on excellent quality at a fair and reasonable price.

Notwithstanding the latest trends, many customers come to Fabric Convention for their unique range of:

  • Traditional and country classics
  • Traditional and contemporary florals
  • An array of classic and country toiles
  • A wide selection of voiles and sheers
  • Unique Nottingham & Madras laces
  • A variety of co-ordinating checks and stripes

Fabric Convention has always been known as a small and friendly business with a niche market and customers can continue to expect a personal service with a fresh outlook now and in the years to come.